1 Articles for 'France'
- 2008/01/23 The French (Blog) Connection (7)
This morning I gave a presentation on the blog media trends of Korea, in front of a dozen executives from major French media companies. I could easily recognize their company names - Le Figaro, Le Monde, Marie Claire, etc.
They were particularly impressed by some of the points I mentioned:
They were particularly impressed by some of the points I mentioned:
- The #1 movie blog in Korea has a higher traffic than the #1 traditional movie website's
- The combined traffic to our federation of blogs (comprising of about 75 A-list bloggers) surpasses that of a well-known newspaper website
- A Korean blogger, who used to be a simple housewife just a few years ago, is now so famous that Austrailian government turned to her to officially promote Austrailian beef in Korea
- Last year, our company could invite presidential candidates with only 50 bloggers - In the past, could we imagine a presidential candidate spending ever-valuable two hours with only 50 people? These days, bloggers are media company CEOs and nobody treats them lightly.